Expansión | Pacific Sotheby’s International Realty
I always say, international is our middle name! As the 2019 SDAR International Agent of the year representing Pacific Sotheby’s International Realty, I am most excited to share PSIR’s latest exclusive and international venture: Expansión.
Sotheby’s International Realty is the exclusive launch sponsor of a new, multi-lingual real estate portal on one of Mexico’s leading business publications, Expansión. Sotheby’s International Realty is the first luxury real estate brand to showcase its listings to prospective homebuyers on the marketplace and the affiliation marks a first for the real estate industry in the Mexican market.
Only Pacific Sotheby’s International Realty can showcase the homes we represent to 15M Mexican Nationals as sponsors of this new, multi-lingual real estate portal that serves as Mexico’s foremost business publication. It enables our network to deliver even broader global exposure for each of our impressive listings. Brad Nelson, chief marketing officer of Sotheby’s International Realty shares that this new affiliation not only promotes our exciting properties to a luxury and business audience, it also builds on our history of encouraging technological advancement in the real estate industry in global markets.
Expansión is a multi-platform business outlet covering finance, technology, arts and lifestyle with a reach of more than 15 million readers. The publication is a part of Grupo Expansión, a Mexican media group, that publishes eight print tiles and seven digital websites, reaching a combined total of more than 22 million readers. The listing portfolio of Sotheby’s International Realty is already presented among the largest, most relevant and highly trafficked collection of real estate and business websites worldwide, such as the New York Times, Wall Street Journal, Bloomberg, and Financial Times, to name a few. We are incredibly excited to add Expansión to that list.
Sotheby’s International Realty will maintain exclusivity for the real estate portal for one year. Together with Grupo Expansión, the brand will drive traffic and promote the launch of the new real estate platform across the publishing group’s top titles including, Elle Decor, Quién, Expansión, Obras and Life and Style in both print and digital formats. The Sotheby’s International Realty brand’s affiliation with Expansión not only expands the brand’s global reach, it reinforces the brand’s continued focus on technology and pioneering the real estate experience in international markets.
As the leading video marketing agent in San Diego, we have already begun showcasing all of our property videos in both English and Spanish to open our San Diego doors to our neighbors in Mexico.
To see out listing video for 6229 La Jolla Mesa Dr. in Español, click here
Más Oportunidades, Más Compradores, Más Alcance!
More opportunities, More buyers, More reach for your home!
Amber, Brandon + Team
(Nicole DeWaele Frieman, Christa Kearns, Jeniffer Rosa + Joey Vela)